Technical innovation in the E&P business is surprisingly difficult. It is a puzzling anachronism because the improved performance that the use of high technology brings to the industry is often counted on to improve our collective performance in the future. In any industry, it is easy to identify the financial benefits that accrue from an overriding philosophy supporting innovation, and it is fair to say that the present technology and information world outside oil and gas has been built on just such a foundation. It is my view that our difficulty arises not from a lack of infrastructure but from...

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