Engineering geomorphology is one of the key services that most major UK consulting engineers provide for their clients. But it was not always the case. In the late 1960s and early 1970s very few engineers were aware of the discipline, and there were no career opportunities for geomorphologists in ground engineering. In the UK, the transformation can be traced directly back to events in south Wales and the Himalayas in the early to mid-1970s, and the pioneering landslide mapping work of a handful of academic physical geographers (Denys Brunsden, David Jones and John Doornkamp). This technical note describes these events.