Abstract Achieving net-zero carbon emissions goals will increasingly rely on critical mineral resources while simultaneously decreasing the extraction, processing and use of hydrocarbons as the primary provider of energy. Canada is well positioned to contribute to this effort through a series of innovative policy and research initiatives, and it is Canada's goal to be a stable supplier of critical minerals into the future. To this end, Natural Resources Canada and the Geological Survey of Canada invest financial resources into critical mineral research initiatives. This research aims to generate precompetitive baseline geological, geochemical and geophysical data for large, underexplored regions within Canada, whereas targeted studies focus on mineral systems science and improved exploration models for the large variety of critical mineral resources distributed throughout Canada. These research approaches can be combined, digitally, to generate mineral potential models. These ongoing efforts by the Geological Survey of Canada enhance the viability of Canada being (or maintaining its status as) a hub for critical mineral resource development and processing well into the future.